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Zoom Tips: Where Should I Put the Camera?

Zoom Tips: Where Should I Put the Camera?

Where's the right place to put your camera when your doing an online meeting? Using Zoom? Well, here's another quick bit of info on how the right camera angle will give you a MUCH more flattering look. TRANSCRIPT Let's make sure you don't look like an ogre in your...

Does Video Marketing have you scratching your head?

Does Video Marketing have you scratching your head?

Recently I was talking with my cousin’s husband (is that a cousin-in-law??) and Jeff mentioned that some of his accounting clients had considered video but were put off by the seeming complexity of it all. Truth be told, it IS pretty complicated to make a great video....

8 Secrets to Perfect LinkedIn Headshots

8 Secrets to Perfect LinkedIn Headshots

8 Secrets to the Perfect LinkedIn Headshot       This Inc.com article lays down some great basics when considering whether to update your LinkedIn (or elsewhere) headshot. Headshots are important because they are often the first impression a new contact...

How can I use video in my business?

How can I use video in my business?

How to Use Video in Your Business     Two business pros, one an owner and the other a part of a marketing team, tell us how they use video in their companies. Transcript The videos live on our website it's an opportunity to tell the story in a different way,...

Do you need a Collaborator or a Technician?

Do you need a Collaborator or a Technician?

Because I am a natural collaborator, I always enjoy working with other marketers that want to collaborate. People that want to work with someone they can bounce ideas off of. Someone that can help guide them to great decisions. So, if you just want to hand me a Shot...

What is a Well-Designed Video??

What is a Well-Designed Video??

"The artist in me always tries to do something original. But design is not art. The minute you use the word “design,” it signifies that something you make has to be used by people. "  - KARIM RASHID   This quote from Industrial Designer Karim Rashid brings...

When is it okay to use Stock Photos?

When is it okay to use Stock Photos?

Are Stock Photos okay to Use on my Website? There are definitely times when it’s okay to use Stock Photography.  Coming from a professional photographer this may surprise you to hear me say that, but in addition to being a creative photographer, I’m also a business...

Photography to get you the RIGHT Customers

Photography to get you the RIGHT Customers

I always shake my head when a Real Estate Agent that sells tons of $250K homes, puts a photo of a $1 million home on the Home Page on their website. Perhaps it's aspirational, but I'm guessing it's just convenience. (Hey, THIS photo looks good!) This Realtor doesn't...

Photography and Inbound Marketing

Photography and Inbound Marketing

When it comes to Inbound Marketing, one of the primary mantras is "help your prospect or customer be better at their job (B2B) or be better at life (B2C). The images you use can help clarify what you're trying to say or they could be used to simply get attention....

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