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Does Video Marketing have you scratching your head?

Does Video Marketing have you scratching your head?

by markzimmstl | Jul 13, 2018 | Marketing, Sales, Strategic Video, Video

Recently I was talking with my cousin’s husband (is that a cousin-in-law??) and Jeff mentioned that some of his accounting clients had considered video but were put off by the seeming complexity of it all. Truth be told, it IS pretty complicated to make a great video....
Why did you decide to use video to market your business?

Why did you decide to use video to market your business?

by markzimmstl | Jun 11, 2018 | Marketing, Strategic Video, Video, Virtual Sales

Why Use Video in Your Business?  In this short video, two veteran business marketers discuss why they decided to use video to market their business.   TRANSCRIPT Mostly because we have a complex business concept it’s difficult for people to understand just...
How can I use video in my business?

How can I use video in my business?

by markzimmstl | May 30, 2018 | Marketing, Sales, Strategic Video, Video, Virtual Sales

  How can I Use Video in My Business?   Two business pros, one an owner and the other a part of a marketing team, tell us how they use video in their companies. Transcript The videos live on our website it’s an opportunity to tell the story in a...
Talk about your Prospects, Please!

Talk about your Prospects, Please!

by markzimmstl | Apr 24, 2018 | Marketing, Creative, Story, Strategic Video, Video, Virtual Sales

First, a warning: I’m going negative… to show you the positive.  Ok, so I happened upon a video yesterday, a marketing video for a manufacturing company. I’m sad and astonished (but not surprised) to report that at only one time in the entire...
Do you want a Collaborator or Technician?

Do you want a Collaborator or Technician?

by markzimmstl | Apr 24, 2018 | Marketing, Inspiration, Strategic Video, Video

Because I am a natural collaborator, I always enjoy working with other marketers that want to collaborate. People that want to work with someone they can bounce ideas off of. Someone that can help guide them to great decisions. So, if you just want to hand me a Shot...
What is a Well-Designed Video??

What is a Well-Designed Video??

by markzimmstl | Jan 19, 2018 | Design, Creative, Inspiration, Marketing, Sales, Strategic Video, Video

“The artist in me always tries to do something original. But design is not art. The minute you use the word “design,” it signifies that something you make has to be used by people. ” – KARIM RASHID   This quote from Industrial Designer Karim...
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