Insights + Ideas

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Nervous when being Photographed?

Nervous when being Photographed?

What if you’re nervous or simply don't like getting photographed?   I don't really like getting photographed either, so I feel your pain.   I tell my client, who's in front of the camera to pretend like they're an actor and they're either on a photoshoot or...

Pillar Video Content VS Social Media Video Content

Pillar Video Content VS Social Media Video Content

Almost all marketers and owners know that video content is king and can do amazing things for your business. But not all video content is the same. Knowing the difference between pillar video content and social media video content is key to creating a winning strategy...

Biggest Mistake in Brand Videos

Biggest Mistake in Brand Videos

Watch the Video Below.The biggest MISTAKE in a Brand Video. Most Brand Videos that I've seen are leaving money on the table. (BTW a Brand Video is also called an About Us, Overview or Video Business Card.) The mistake that I see, waaaay too often, is that most Brand...

Video that Helps Website Visitors

Video that Helps Website Visitors

Watch the video below.Video that Helps Your Website Visitors It's easy to expect the people that visit our website to be able to read our minds or know what we know. But, there are often lots of places on our websites where friction happens and that can cause us to...

Confused by Video Marketing?

Confused by Video Marketing?

Recently, I was talking with my cousin’s husband and Jeff mentioned that some of his accounting clients had considered video marketing but were put off by the seeming complexity of it all. If you're confused by Video Marketing or video for your business in general,...

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